Online retailers are dealing with an assortment of ecommerce inventory management challenges as a result of COVID-19. Unfortunately, most of these issues are beyond your control. What you can control, however, is how your ecommerce site adapts and responds to the resulting fluctuations in stock levels.
For many retailers, inventory is beginning to pile up due to fulfillment delays. What’s more, extended return policies that were introduced as a result of store closures and mail delays are now leading to an influx of out-of-season products being sent back.
In this ebook, we’ll walk you through four tactics to get that stock moving again and share examples from other stores that are getting it right.
Learn how to ease ecommerce inventory management challenges by:
- Boosting the right products on your store
- Bundling products to cross and upsell
- Off-loading final sale items
- Creating urgency around new arrivals
4 tactics to deal with excess stock and inventory management
Don’t let excess inventory stagnate on page two of your results – if shoppers can’t find it, they can’t buy it. If you’re struggling to shift stock, review your merchandising strategy and change your focus. By framing and positioning those stubborn products in a new way, you could reignite shoppers’ interest.
Boost, bundle, highlight, and promote those items that need an extra push, and keep sales moving until your product levels and ecommerce inventory management issues even out. By leveraging rules and automation, you can make these site-wide changes in a matter of clicks.
Ready to learn more about how these tactics could work on your store? Request a demo to see Searchspring’s solutions in action.