Searchspring recently hosted a webinar highlighting the top 10 items ecommerce merchants are focused on in 2022. The webinar was based on Searchspring research conducted between December 2021 and the first few weeks of January 2022. Looking at the survey results, it was clear that 2022 is the year of investment for all things experience.
– Black Friday / Cyber Monday Content – The following article was originally posted on January 24, 2022, to examine ecommerce trends for the coming year. Did your site implement any of these trends? Are you still working on them? Or have trends shifted?
Ecommerce buzzwords come and go, but personalization is here to stay. Impersonal online transactions are a thing of the past. Today's online retailers must deliver an engaging buyer journey that leaves a lasting impression. Consumers no longer view personalization as a nice-to-have. It's now an expectation.