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Expert articles for quick and easy answers to all your ecommerce questions.
How to Stand Out in a Competitive Market Text - Outlines of People on blue background
Article

Ecommerce Competition

How to Stand Out in a Competitive Ecommerce Market: Online retailers face high levels of ecommerce competition. As well as established rivals, there has been a rise in new online retailers.

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Article

Deliver a Sustainable Shopper Experience

With Environmental Causes Playing a Bigger Role in Consumers’ Purchasing Decisions, Retailers Should Incorporate Their Sustainable Commitments Into the Shopping Journey.

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Boody text; Success Story Text; Boody models smiling in casual clothes
Fashion & Apparel

Boody

Boody's Search Revenue Per Visit Tripled After Implementing Searchspring's Site Search, Product Merchandising, and Personalization Solutions.

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Merchandising for SMS marketing Success - quote bubble - searchspring
Article

Merchandising for SMS Marketing Success

Set SMS marketing up for maximum possible conversions by integrating relevant merchandising tactics into your strategy.

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Ecommerce Predictions for 2022: 10 hot-ticket items for your site
Ecommerce

Ecommerce Predictions for 2022

- Black Friday / Cyber Monday Content - Reflect on ecommerce predictions for 2022 in this webinar from Searchspring Yotpo, CQL, and Gifts For You.

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Black Friday Cyber Monday By the Numbers
Article

Cyber 5 Weekend By the Numbers 2021

– Black Friday / Cyber Monday Content – Data from Cyber 5 Weekend 2021 searches revealed a shift from home goods to stylish, trendy clothing and shoes. This signals that people are ready to get out of the house after nearly two years of lockdowns and restrictions.

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essentials of ecommerce cart design. Carts on blue background
Article

The Essentials of Ecommerce Cart Design

Ecommerce cart design can sometimes be an afterthought for online retailers. If a checkout process works, isn’t that enough? While ecommerce cart functionality...

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customer lifetime value
Article

How to increase customer lifetime value

When it comes to growing your revenue, you essentially have two options: attract new customers, or increase existing customer lifetime value.

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shopper behavior
Article

How shopper behavior should inform your ecommerce strategy

Shopper behavior data is invaluable to any ecommerce business, and should be used to your advantage when iterating on existing strategies.

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The Upside Searchspring Case Study
Fashion & Apparel

THE UPSIDE

THE UPSIDE uses Searchspring's boost rules and campaign cloning to effortlessly launch merchandising campaigns across multiple domains.

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