Searchspring
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Expert articles for quick and easy answers to all your ecommerce questions.
average order value
Article

How to Boost your Average Order Value

Increasing average order value is one of the most effective ways to boost revenue and profits without (much) additional work or spend.

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Ecommerce customer service
Article

Ecommerce Customer Service 101

In the competitive world of ecommerce, the products you sell are no longer enough to make your store stand out. Online retailers need...

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product detail page best practices
Article

The 4 Elements Every Product Detail Page Needs

An ecommerce retailer’s product detail page is arguably one of the most important pages on your site. In an article for Shopify, Rosara...

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B2B ecommerce strategy
Article

3 key components of a B2B ecommerce strategy

Digital transformation is now one of the top priorities in every wholesalers’ B2B ecommerce strategy. There were some recent changes in our day...

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Ecommerce 2020 report
Article

Class of 2020: You Did It

The results are in, and as expected Searchspring customers saw explosive growth in 2020 across the board. Online retail continues to set new...

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ecommerce KPIs
Article

7 Ecommerce KPIs to Start Tracking First

Every business needs to measure and manage (read: optimize) results. These quantifiable metrics are known as key performance indicators, or KPIs. These are...

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ecommerce marketing strategy
Article

6 Ways brands can channel the power of personalization in their ecommerce marketing strategy

Amazon founder Jeff Bezos — who transformed an online bookstore into a data-driven empire — is the richest man in the world. In...

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BFCM 2020 Infographic
Article

Black Friday / Cyber Monday 2020

– Black Friday / Cyber Monday Content – As we all expected, consumers turned to online shopping in droves this Black Friday and Cyber Monday.

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user-generated content marketing
Article

Scarily effective ideas for user-generated content marketing this Halloween

Halloween is the spookiest time of the year, but there isn’t anything scary about the ROI of user-generated content marketing (UGC). For some...

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Influencer marketing webinar
Ecommerce

The 2020 Ecommerce Holiday Countdown: Influencer Marketing

- Black Friday / Cyber Monday Content - Paul Benigeri, Co-Founder and Partner at EAG, walks through how to explore influencer marketing for ecommerce on a thrifty budget.

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