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Expert articles for quick and easy answers to all your ecommerce questions.
product detail page best practices
Article

The 4 Elements Every Product Detail Page Needs

An ecommerce retailer’s product detail page is arguably one of the most important pages on your site. In an article for Shopify, Rosara...

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B2B ecommerce strategy
Article

3 key components of a B2B ecommerce strategy

Digital transformation is now one of the top priorities in every wholesalers’ B2B ecommerce strategy. There were some recent changes in our day...

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Ecommerce 2020 report
Article

Class of 2020: You Did It

The results are in, and as expected Searchspring customers saw explosive growth in 2020 across the board. Online retail continues to set new...

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ecommerce KPIs
Article

7 Ecommerce KPIs to Start Tracking First

Every business needs to measure and manage (read: optimize) results. These quantifiable metrics are known as key performance indicators, or KPIs. These are...

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ecommerce marketing strategy
Article

6 Ways brands can channel the power of personalization in their ecommerce marketing strategy

Amazon founder Jeff Bezos — who transformed an online bookstore into a data-driven empire — is the richest man in the world. In...

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BFCM 2020 Infographic
Article

Black Friday / Cyber Monday 2020

– Black Friday / Cyber Monday Content – As we all expected, consumers turned to online shopping in droves this Black Friday and Cyber Monday.

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user-generated content marketing
Article

Scarily effective ideas for user-generated content marketing this Halloween

Halloween is the spookiest time of the year, but there isn’t anything scary about the ROI of user-generated content marketing (UGC). For some...

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Influencer marketing webinar
Ecommerce

The 2020 Ecommerce Holiday Countdown: Influencer Marketing

- Black Friday / Cyber Monday Content - Paul Benigeri, Co-Founder and Partner at EAG, walks through how to explore influencer marketing for ecommerce on a thrifty budget.

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Steps to build an ecommerce website
Article

6 Steps to build an ecommerce website

Eccomerce has experienced astronomical expansion in 2020, with estimations that 10 years of growth took place in just 90 days at the beginning...

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Re-thinking ecommerce personalization
Article

Re-thinking Ecommerce Personalization

Remember a time before ecommerce? When shopping choices were limited to local store offerings and large chains? Price or convenience may have drawn...

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