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Turn Seasonal Buyers into Long Term Customers

Turn Seasonal Buyers into Long Term Customers

Turn Seasonal Buyers into Long Term Customers

Part 1: Expert predictions & what you can STILL do to convert more shoppers on your site

On November 16, Searchspring hosted a webinar with an expert panel from Searchspring, Guidance, The Container Store, and Bazaarvoice where we gave predictions and tips for how e-reatailers can turn seasonal shoppers into long-term customers.

During this session, panelists shared their tips, suggestions, and predictions for this year’s Cyber Monday/Black Friday and into 2022. 

Our panelists have over a 50-year combined industry experience in retail and ecommerce:

  • Shaun Lin, Director of Channel Partnerships at Bazaarvoice
  • John Thrailkill, former SVP of Technology at The Container Store
  • Mike Warson, Senior Sales Executive at Guidance

 

Part 2: How to turn seasonal buyers into long term customers

On December 7, we continued our discussion about how to turn seasonal buyers into long-term customers. The expert panel from Searchspring, Guidance, and Bazaarvoice reflected on Black Friday and gave tips for the year to come. 

During Part 2 of our webinar, we dove into the following topics:

  • Black Friday / Cyber Monday expert reflection and analysis
  • Who won seasonal ecommerce retail and why
  • What you can do to make these customers part of your loyal fanbase