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Black Friday Follow-Up: Black Friday is Over, Now What?

4 Important Follow-up Tasks to Complete

Black Friday in neon; Text: Black Friday / Cyber Monday Content


Black Friday / Cyber Monday Content – On November 9th at 12pm EST / 9am PST Searchspring hosted a 1-hour live webinar featuring an expert panel from Coalition, Brij, Pimberly, and Searchspring, where we discussed 4 important Black Friday follow-up tasks to complete.

Yes, Cyber Five isn’t over yet, but the lion’s share of the prep work to drive business during that stretch should be mostly behind you. Now is the time to start focusing on what you’re going to do to keep shoppers coming back through the end of the year and long term with your Black Friday follow-up plan. 

This webinar is part 5 of our 5-part BFCM webinar series designed to help you prepare for each step along the way. In this session, we’ll walk through the following:

  • Setting up and refining your data collection practices for better analysis
  • Segmenting buyers by their purchases
  • Preparing your website, advertising, and emails for personalized upselling & cross-selling campaigns
  • Continuing your highest converting deals through the holidays and beyond

Ready to keep your holiday shoppers coming back for more? Register today!

Want even more tips to #WinBlack Friday? Check out the Searchspring Black Friday Content Hub.