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Expert articles for quick and easy answers to all your ecommerce questions.
Merchandising for SMS marketing Success - quote bubble - searchspring
Article

Merchandising for SMS Marketing Success

Set SMS marketing up for maximum possible conversions by integrating relevant merchandising tactics into your strategy.

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Ecommerce Predictions for 2022: 10 hot-ticket items for your site
Ecommerce

Ecommerce Predictions for 2022

- Black Friday / Cyber Monday Content - Reflect on ecommerce predictions for 2022 in this webinar from Searchspring Yotpo, CQL, and Gifts For You.

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Black Friday Cyber Monday By the Numbers
Article

Cyber 5 Weekend By the Numbers 2021

– Black Friday / Cyber Monday Content – Data from Cyber 5 Weekend 2021 searches revealed a shift from home goods to stylish, trendy clothing and shoes. This signals that people are ready to get out of the house after nearly two years of lockdowns and restrictions.

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essentials of ecommerce cart design. Carts on blue background
Article

The Essentials of Ecommerce Cart Design

Ecommerce cart design can sometimes be an afterthought for online retailers. If a checkout process works, isn’t that enough? While ecommerce cart functionality...

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customer lifetime value
Article

How to increase customer lifetime value

When it comes to growing your revenue, you essentially have two options: attract new customers, or increase existing customer lifetime value.

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shopper behavior
Article

How shopper behavior should inform your ecommerce strategy

Shopper behavior data is invaluable to any ecommerce business, and should be used to your advantage when iterating on existing strategies.

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The Upside Searchspring Case Study
Fashion & Apparel

THE UPSIDE

THE UPSIDE uses Searchspring's boost rules and campaign cloning to effortlessly launch merchandising campaigns across multiple domains.

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ecommerce product bundling
Article

Product bundling ideas to boost your average order value

Product bundling is an effective merchandising strategy for cross-selling complementary products and enticing shoppers to spend more when they visit your ecommerce site.

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Gazman Searchspring success story
Fashion & Apparel

GAZMAN

Gazman more than doubled revenue attributed to search year-on-year.

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cross merchandising for ecommerce
Article

Why you need cross merchandising on your ecommerce store

Cross merchandising isn’t just for brick-and-mortar retailers. It should form an important part of your ecommerce strategy, too.

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