CEO Blog

Don’t look at 2020 as an anomaly, instead look at it as what you should be doing all the time, enacting change and keeping up.

During an interview last week a candidate asked me, “what motivates you every day?” This question is very straightforward and simple for me to answer.

As a leader, we always want to be in the lead and go faster and faster without failure. What we want to avoid is the crash.

At Searchspring, we seek to enable the same strategy that Netflix and Spotify use for our customers to attract and engage their customers.

I have been involved in ecommerce for the last 23 years. Over this time, I have seen retailers do some really weird things.

Number one, hire an ecommerce leader that is specifically tasked with driving ecommerce. Two, don’t let marketing run ecommerce.