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Partner Spotlight: Klaviyo

Klaviyo (CLAY-vee-oh) powers smarter digital relationships, making it easy for businesses to capture, store, analyze, and predictively use their own data to drive measurable, high-value outcomes.

Klaviyo’s modern and intuitive SaaS platform enables business users of any skill level to harness their first-party data from more than 300 integrations to send the right message at the right time across email, SMS, and push notifications.

Because Klaviyo integrates with over 300+ pre-built integrations, brands can get the full story of every customer in one place quickly and easily. They can use those insights to send personalised email, SMS, mobile push and review communications that reach people at the right moment. Their platform makes it easy to talk to every customer like you know them and grow your audience, customer lifetime value and total sales.

Connect With the Right People at the Right Time

More than 82% of marketers rely on email marketing and the average open rate for all those emails is around 31%. While 91% of consumers are more likely to shop with brands that send personalised offers and recommendations.

However, average SMS open and click-through rates stand at 98% and 54%. It’s safe to say, consumers are clearly responsive to SMS. But, campaign success is measured by what happens when a link is clicked.

Turn One-Time Visitors Into Repeat Customers

Klaviyo’s segmentation tool enables brands to send emails and SMS that deliver the most relevant content to a customer at the right time. 

Additionally, behaviour-based automation lets marketers easily engage with customers based on how they interact with the brand. Brands can automatically send recommendations based on past purchases and abandoned cart and browse reminders.

Reach customers at the moment with SMS and push notifications that clue shoppers into price drop alerts, shipping updates and cart reminders. 

Klaviyo + Searchspring

The Searchspring and Klaviyo integration enables brands to reach customers at multiple parts of the journey. After customers visit a brand’s site and browse pages and products, Searchspring’s personalization algorithm makes recommendations based on the customer’s intent. Klaviyo provides a flow and template so that brands can generate recommendations and display personalized products in their email and SMS campaigns.

“The Klaviyo and Searchspring integration is hugely impactful for our shared customers,” said James Guerin, Strategic Partnership Manager, APAC at Klaviyo. “It combines Klaviyo’s powerful segmentation and automation capabilities with Searchspring’s exceptional product recommendations. It’s like having a personal concierge for each customer, ensuring they find what they need effortlessly while receiving tailored messages that boost engagement and foster loyalty. We are thrilled to partner with the Searchspring team to work to deliver amazing results for brands looking to increase conversions and ultimately drive revenue.”

Klaviyo and Searchspring have teamed up to empower brands like St Frock, Incu, and many more, to personalize the online shopping journey from their ecommerce site to their marketing efforts.

 

Start sending your first Klaviyo campaign in minutes.

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Or request your no-obligation demo of the Searchpring search, merchandising, and personalization platform.

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