Personalized Email Recommendations
It’s easy to recommend products through email. It’s a bigger deal to really personalize them. Show recommendations and craft messaging especially for each individual shopper in follow-up messages, just like you do on your website.
Personalized email recommendations not only create custom product recommendations, they can also be used for messages such as care instructions and reminders (ie: time for new tires).
Additional Personalized Email Recommendations use-cases include:
- Cart abandonment reminder
- Upcoming sales
- Recommended products (“Picked Just for You”)
- Just dropped and on sale items similar or complementary to previous shopping behavior
- Loyalty program and points information