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In this video, we’re going to walk through how powerful Redirects can be for your shoppers and your business.

Shoppers can use site search to find relevant product results. There are times, however, that you may not want a specific search query to generate results. You may want that shopper to be sent elsewhere. For this, you can utilize the Redirects page in the Management Console.
Redirects allow you to set up the ability to redirect a specific search term to go to a URL of your choice.

We’ll start with a quick overview on the value, what you can expect in terms of functionality, then we’ll jump into the backend of the Searchspring Platform, and close things out with a few best-practice example use cases.