Searchspring has been instrumental in The Paper Store’s merchandising efforts in support of our substantial sales growth at thepaperstore.com. We are easily able to merchandise our online pages with the Visual Merchandising tool to replicate successful in-store statements. The Boost feature is particularly helpful to quickly merchandise trending products on the fly to keep them more prominent on our site. Due to our seasonally-driven business and timed promotional offers, the ability to schedule different merchandising campaigns has been critical to keeping our pages fresh and relevant products visible.
Colleen McGoldrick, Ecommerce Online Merchandiser, The Paper Store