What the Heck is Headless Commerce?

What the Heck is Headless Commerce?

Headless commerce is the decoupling of front end and back end of an ecommerce application in an attempt to enhance customer experience. But, why is this trend emerging? What are the benefits?

On March 23rd at 12pm EST/9am PST, Searchspring hosted a 1-hour live webinar with an expert panel from eHouse Studio, Pack Digital, and Searchspring where we focused on creating a seamless and branded user experience using headless technologies. 

You might be asking, what the heck is headless commerce? You're not alone. It is one of the most misunderstood new concepts in the ecommerce world today. In short, headless commerce is the decoupling of the front end and back end of an ecommerce application in an attempt to enhance customer experience. But, why is this trend emerging? What are the benefits? Where is the best place to start?

These are all important questions. To help you answer them, we broke down the webinar in the following ways:

  • Defining headless commerce
  • Exploring the benefits of headless
  • How to get started
  • Real-life headless examples

Ready to give headless commerce a try? Watch it today.

 



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